Jay Berkowitz, a business consultant and author of Ten Golden Rules of Online Marketing Workbook, compares the Facebook business opportunity to the “gold rush” of 1995, when the business world was discovering the possibilities of the Internet. In 1995, savvy businesses were purchasing domains to establish an online presence. Fast forward to 2011 and Facebook provides those same businesses with the opportunity to establish free, personalized Facebook pages.
This new resource hub dedicated to helping businesses get started and optimize their brand on Facebook. The new resource center presents preexisting features in a way that will make businesses understand what Facebook features and properties are available and relevant to utilize. Facebook for Business attempts to lay out a clear, concise, and easy-to-follow guide for businesses, making the problem of over-optimizing a thing of the past. The resource center brings value to business owners, employees tasked to handle social media, and marketers looking for science and statistics to sell and educate regarding Facebook services.
Facebook for Business offers a simplistic but useful guide to its various resources, including:
- Fan Pages
- Claiming Your Place
- Making Your Website Social
- Engagement
- Advertising
- Sponsored Stories
- Best Practices Guide
- Success Stories
- Personalized Mobile Experience
- Facebook Credits
Fan Pages: along with a conversation calendar resource, Facebook Pages Optimization Guide, and Facebook Insights Guide.
Claiming Your Place: So simple and something every business should do.
Making your website social: open graph, plugins, and widgets… confusing? For most companies it is, BUT we can help we have everything set up and we at SEP Connect make it easy.
Engagement: including resources for learning how to WIN on Facebook, we get you TALKED about!
Advertising on Facebook: with many resources to ad optimization, targeting, and insights. This is what Facebook is looking to gain from the guide.
Sponsored stories: also offering a sponsored story guide.
Much like Google’s AdWords Express, Facebook for Business aims to attract more advertising revenue from SMBs and local businesses looking to grow their business. We agree the guide is helpful but feel that average business owner is still left confused. We are happy to see that Facebook is finally taking their business more serious and focusing on the local businesses.
To really understand Social Marketing you need to call us today at (866) 881-4498.
SEP Connect makes Getting social very easy. If you have claimed or built your Facebook Business Page then you are that much closer to getting all the Social Marketing Benefits from SEP Connect, if you need a guide, our help in creating a social presents with facebook, Twitter, Linkedin and Youtube then that is what we do. Let us help you get the most out of all your marketing efforts, let our Business Profile Page dedicated 100% to your business do the WORK for you.
Watch our demo and understand exactly what we do.
Contact UsTags: Business Profile Page, claiming your place, claiming your place on facebook, Facebook Business Page, Facebook Fan Page, Facebook for Business Guide, fan pages, google AdWords Express, social marketing, Social Marketing Benefits
Call (866) 881-4498
